Goochland Presbyterian Logo
Goochland Presbyterian Logo

2025

Goochland Presbyterian

About

Created a brand identity rooted in Goochland Presbyterian Church's mission, translating its theological foundation and community-focused vision into a clear, cohesive visual system that supports consistent communication across all touchpoints.

About

Created a brand identity rooted in Goochland Presbyterian Church's mission, translating its theological foundation and community-focused vision into a clear, cohesive visual system that supports consistent communication across all touchpoints.

Services

Brand Strategy, Art Direction

Services

Brand Strategy, Art Direction

Color contrast accessibility test
Color contrast accessibility test
Goochland Presbyterian sweatshirt

Challenge

Goochland Presbyterian Church needed a brand identity that reflected the depth of its mission while inviting people into its community. The visual system needed to balance tradition with approachability and create consistency across every touchpoint.

Challenge

Goochland Presbyterian Church needed a brand identity that reflected the depth of its mission while inviting people into its community. The visual system needed to balance tradition with approachability and create consistency across every touchpoint.

Solution

Through research, a collaborative workshop, and iterative refinement, I developed a cohesive brand identity rooted in the church's values. The result is a flexible visual system that helps the church communicate with clarity, warmth, and consistency across every touchpoint.

Solution

Through research, a collaborative workshop, and iterative refinement, I developed a cohesive brand identity rooted in the church's values. The result is a flexible visual system that helps the church communicate with clarity, warmth, and consistency across every touchpoint.

Conclusion

The new brand identity equips the church to communicate its mission with confidence while creating a welcoming presence for both its congregation and the broader community.

Conclusion

The new brand identity equips the church to communicate its mission with confidence while creating a welcoming presence for both its congregation and the broader community.